Process

From idea
to app store

Six steps, with something you can see and use at the end of each. You approve designs before we build them and test builds before we release them.

  1. 01

    Discover

    We learn how your store runs, who your customers are, which phones they use and what you want the app to do. You leave with a written scope and a clear first release.

  2. 02

    Design

    You review clickable screens of the real flows: browse, product, cart, checkout, account and rewards. Changes are cheap at this stage, so we spend time here.

  3. 03

    Build

    We build in short cycles and send working builds to your phone every couple of weeks, so you see real progress and not a status report.

  4. 04

    Test

    We test on real devices, run through your unusual orders, and give you a beta group for feedback before the public sees anything.

  5. 05

    Launch

    We prepare store listings, privacy answers and review notes, submit to the stores and watch the release closely.

  6. 06

    Grow

    After launch we fix issues, ship updates, review analytics with you and plan the next features based on how customers use the app.

Choosing how to build

Native app (Swift, Kotlin)

Best access to the phone and the smoothest feel. It costs more because iOS and Android are two separate builds.

Cross-platform app (React Native, Flutter)

One codebase for iOS and Android, with a near-native feel for most shopping features. A good fit for many stores.

Progressive web app

No store approval, works in any modern browser and installs from the site. It has fewer phone features, and iPhone support is more limited.

You own the app, the code and the developer accounts. We publish from your accounts, not ours, and hand over source code and designs under the agreement.

Start with
a brief

The planner takes a few minutes and gives us what we need to reply with real questions and options.

Plan Your App